Marketing Architectural and Engineering Services

By (author)
Marketing Architectural and Engineering Services
ksh 700
Product available
Add to basket
Hurry Up!Only 1 items left

Product info

Book details

  • Hardcover
  • 195 pages
  • English
  • 0894643770
  • 978-0894643774

Get it by Friday 22nd September
Free delivery above KES 10000

Condition : Used Book This is a used book. We do our best to provide good quality books for you to read, but there is no escaping the fact that it has been owned and read by someone else previously. Therefore it will show signs of wear and may be an ex library book

Email Twitter Instagram Facebook Whatsapp


Presented here are clear guidelines that cover all of the aspects of marketing architectural and engineering services. Included is a step-by-step description of how to research prospective clients, develop strategies for pursuit, prepare written and oral presentations, and negotiate and close commissions. The elements of a comprehensive marketing plan, as well as the organization and management roles required to make it succeed, are thoroughly discussed. Forty-five case studies of actual marketing techniques are presented. Additional tips are included on how brochures, publicity, direct mail, and advertising techniques can be used to support and enhance marketing efforts.

Buy Marketing Architectural and Engineering Services at Attic books in Nairobi Kenya.

About Weld Coxe

weld coxe is emeritus founding principal of the coxe group. the story begins in 1967 when weld wrote a draft of a book titled, marketing architectural & Read More about Weld Coxe

People who bought this also bought