Inside the Tornado: Marketing Strategies from Silicon Valley?s Cutting Edge book by Geoffrey A. Moore
By Geoffrey A. MooreInside the Tornado: Marketing Strategies from Silicon Valley’s Cutting Edge book by Geoffrey A. Moore
The bestselling guide to the high-stakes world of high tech--now in paperback! Exploring the new high-tech landscape and its implications for business strategy, Geoffrey Moore provides highly useful guidelines for moving products beyond early adopters and into the lucrative mainstream market. From marketing to overall business strategy, Inside the Tornado is a must-read for anyone in the high-tech business.
Book details
- Hardcover
- 244 pages
- English
- 0887308244
- 9780887308246
About Geoffrey A. Moore
geoffrey a. moore was Read More about Geoffrey A. Moore
More Books By Geoffrey A. Moore
Zone to Win: Organizing to Compete in an Age of Disruption book by Geoffrey A. Moore
Used Book
Inside the Tornado: Marketing Strategies from Silicon Valley?s Cutting Edge book by Geoffrey A. Moore
Used Book
People who bought this also bought
HBR's 10 Must Reads on Strategy, Vol. 2 book by Harvard Business Review
New Book
Mouth Full of Blood: Essays, Speeches, Meditations book by Toni Morrison
New Book
Surviving Your Heart Attack: The Duke University Heart
Used Book
Fingerprints of the Gods: The Evidence of Earth's Lost Civilization book by Graham Hancock
New Book
All I Really Need to Know I Learned in Kindergarten book by Robert Fulghum
New Book
The Pasta Machine Cookbook book by Donna Rathmell German
Used Book
HBR's 10 Must Reads Boxed Set (6 Books) (HBR's 10 Must Reads)
New Book
Chicken Soup for the Jewish Soul book by Jack Canfield
Used Book
Fundamental Considerations in Cross-Border Investment: The European View
Used Book
Toddler Play (Gymboree Parent's Guide) book by Wendy S. Masi
Used Book
Up and Ahead : Use Strategy to Succeed in Life and Work
New Book
Crush It!: Why Now Is The Time To Cash In On Your Passion book by Gary Vaynerchuk
New Book
What I Talk About When I Talk About Running book by Haruki Murakami
New Book
The Power of Patience: How to Slow the Rush and Enjoy More Happiness, Success, and Peace of Mind Every Day book by M.J. Ryan
Used Book
Factfulness : Ten Reasons We're Wrong about the World--And Why Things Are Better Than You Think
New Book
Indistractable: How to Control Your Attention and Choose Your Life book by Nir Eyal
New Book
Love Is an Inside Job: Getting Vulnerable with God book by Romal Tune
New Book
Internet Prophets: Enlightened E-Business Strategies for Every Budget
Used Book
Left to Tell : Discovering God Amidst the Rwandan Holocaust book by Immaculee Ilibagiza
New Book
Rainbow in the Cloud: The Wisdom and Spirit of Maya Angelou
New Book
Out of Mao's Shadow: The Struggle for the Soul of a New China book by Philip P. Pan
New Book
The Road Less Traveled: A New Psychology of Love, Traditional Values and Spiritual Growth book by M. Scott Peck
New Book
Reflections on the Art of Living: A Joseph Campbell Companion
Used Book
The Effective Executive: The Definitive Guide to Getting the Right Things Done by Peter F. Drucker
New Book
Life's Greatest Lessons: 20 Things That Matter book by Hal Urban
New Book