The Big Switch : Rewiring the World, from Edison to Google
By Nicholas CarrA hundred years ago, companies stopped producing their own power with steam engines and generators and plugged into the newly built electric grid. The cheap power pumped out by electric utilities not only changed how businesses operated but also brought the modern world into existence. Today a similar revolution is under way. Companies are dismantling their private computer systems and tapping into rich services delivered over the Internet. This time it's computing that's turning into a utility. The shift is already remaking the computer industry, bringing new competitors like Google to the fore and threatening traditional stalwarts like Microsoft and Dell. But the effects will reach much further. Cheap computing will ultimately change society as profoundly as cheap electricity did. In this lucid and compelling book, Nicholas Carr weaves together history, economics, and technology to explain why computing is changing-and what it means for all of us.
Book details
- Paperback
- 224 pages
- English
- 0393062287
- 9780393062281
About Nicholas Carr
More Books By Nicholas Carr
People who bought this also bought
Who was Jack Ruby? The startling, until-now unrevealed facts about Jack Ruby's lies to the FBI, the CIA, and the organized crime
Used Book
HBR's 10 Must Reads on Managing Risk (with bonus article Managing 21st-Century Political Risk by Condoleezza Rice and Amy Zegart)
New Book
What Would Judy Say?: A Grown-Up Guide to Living Together with Benefits
Used Book
Lost in the Mirror: An Inside Look at Borderline Personality Disorder
Used Book
Old People, New Lives: Community Creation in a Retirement Residence
Used Book
The Teddy bear catalog: Prices, care and repair, lore, 100s of photos
Used Book
Twinkie, Deconstructed : My Journey to Discover How the Ingredients Found in Processed Foods Are Grown, Mined (Yes, Mined), and Manipulated Into What America Eats
Used Book
King Leopold's Ghost: A Story of Greed, Terror, and Heroism in Colonial Africa
New Book
Rediscovering Kingdom Worship :The Purpose and Power of Praise and Worship by Myles Munroe
New Book
The Unemployed Millionaire: Escape the Rat Race, Fire Your Boss and Live Life on YOUR Terms! by Matt Morris
New Book
The Craft of Investing: Growth and Value Stocks, Emerging Markets, Market Timing, Mutual Funds, Alternative Investiments
Used Book