Successful Direct Marketing Methods by Bob Stone
By Bob Stone"Hailed as the "bible" of direct marketing for over 30 years, Successful Direct Marketing Methods has been completely updated and expanded with all the latest tools and techniques needed for success in today's digital, multichannel marketplace. Written by world-renowned direct marketing experts Bob Stone and Ron Jacobs, the eighth edition of Successful Direct Marketing Methods contains the latest strategies on the creative process, fully covering the development of direct mail advertising, catalogs, and print advertising."--
Book details
- Hardcover
- 654 pages
- English
- 0844235105
- 9780844235103
About Bob Stone
bob stone was the cofounder and chairman emeritus of stone & adler, inc., now a young & rubicam company. one of the pioneers of direct marketing, h Read More about Bob Stone
More Books By Bob Stone
People who bought this also bought
10% OFF
3% OFF
I'll Quit Tomorrow: A Practical Guide to Alcoholism Treatment book by Vernon E. Johnson
New Book
Ksh 3,000
Ksh 3,100
Buy Now
4% OFF
David and Goliath : Underdogs, Misfits, and the Art of Battling Giants By Malcolm Gladwell
New Book
Ksh 2,250
Ksh 2,350
Buy Now
2% OFF
The Four Lenses of Innovation: A Power Tool for Creative Thinking book by Rowan Gibson
New Book
Ksh 6,290
Ksh 6,390
Buy Now
3% OFF
From Pieces to Weight: Once Upon a Time in Southside Queens book by Curtis '50 Cent' Jackson
New Book
Ksh 3,500
Ksh 3,600
Buy Now
9% OFF
The Social Construction of Difference and Inequality: Race, Class, Gender, and Sexuality Book by Tracy E. Ore
Used Book
Ksh 1,000
Ksh 1,100
Buy Now
3% OFF
The Laws of Medicine: Field Notes from an Uncertain Science book by Siddhartha Mukherjee
New Book
Ksh 3,250
Ksh 3,350
Buy Now
13% OFF
13% OFF
Dear Bully: Seventy Authors Tell Their Stories book by Megan Kelley Hall
Used Book
Ksh 700
Ksh 800
Buy Now
2% OFF
Smart Choices: A Practical Guide to Making Better Decisions book by John S. Hammond
New Book
Ksh 6,250
Ksh 6,350
Buy Now
13% OFF
Butter Comes From Butterflies: When I was a kid, I used to believe. . . book by Mat Connolley
Used Book
Ksh 700
Ksh 800
Buy Now
3% OFF
Peaks and Valleys: Making Good And Bad Times Work For You--At Work And In Life book by Spencer Johnson
New Book
Ksh 3,490
Ksh 3,590
Buy Now
3% OFF
Dare to Be Great!: 7 Steps to Spiritual and Material Riches book by Terry Cole-Whittaker
New Book
Ksh 3,150
Ksh 3,250
Buy Now
4% OFF
AI Superpowers: China, Silicon Valley, and the New World Order book by Kai-Fu Lee
New Book
Ksh 4,450
Ksh 4,650
Buy Now
2% OFF
The High-Potential Leader: How to Grow Fast, Take on New Responsibilities, and Make an Impact book by Ram Charan
New Book
Ksh 5,500
Ksh 5,600
Buy Now
6% OFF
Building Resilience in Children and Teens book by Kenneth R. Ginsburg
Like New
Ksh 1,500
Ksh 1,600
Buy Now
3% OFF
Finding My Voice: When the Perfect Plan Crumbles, the Adventure Begins book by Valerie Jarrett
New Book
Ksh 3,250
Ksh 3,350
Buy Now
1% OFF
Speaking Being: Werner Erhard, Martin Heidegger, and a New Possibility of Being Human book by Bruce Hyde
New Book
Ksh 6,650
Ksh 6,750
Buy Now
2% OFF
Healing Is the New High: A Guide to Overcoming Emotional Turmoil and Finding Freedom book by Vex King
New Book
Ksh 4,500
Ksh 4,600
Buy Now
13% OFF
Andre Dubus: A Study of the Short Fiction (Twayne's Studies in Short Fiction)
Used Book
Ksh 700
Ksh 800
Buy Now
1% OFF
The Book of Secrets: 112 Meditations to Discover the Mystery Within book by Osho
New Book
Ksh 8,460
Ksh 8,560
Buy Now
4% OFF
3% OFF
Tim Cook: The Genius Who Took Apple to the Next Level book by Leander Kahney
New Book
Ksh 3,160
Ksh 3,260
Buy Now
4% OFF
Rumi: Whispers of the Beloved book by Maryam Mafi ,Azima Melita Kolin
New Book
Ksh 2,590
Ksh 2,690
Buy Now
3% OFF
Manifesto for a Moral Revolution: Practices to Build a Better World book by Jacqueline Novogratz
New Book
Ksh 3,250
Ksh 3,350
Buy Now
13% OFF
13% OFF
The Healthy Christian Life: The Minirth-Meier Clinic Bible Study Guide book by Frank B. Minirth
Used Book
Ksh 700
Ksh 800
Buy Now