The Power of Product Platforms : Creating and Sustaining Robust Corporations

The Power of Product Platforms : Creating and Sustaining Robust Corporations

By

Drawing on in-depth case examples from Black & Decker, Hewlett-Packard, and others, this guide demonstrates how to build entire families of products from a single "platform" of common product structures, technologies, and automated product processes. This guide explains how this strategy spearheads a more advanced, second-generation product platform.
show more


Book details

  • Hardcover
  • 304 pages
  • English
  • 0684825805
  • 9780684825809

About Marc H. Meyer

marc h. meyer is associate professor of management at northeastern university's college of business administration, research director of the college's cent Read More about Marc H. Meyer
ksh 700
Product available
Add to basket
Inquire on WhatsApp Buy as gift
Hurry Up!Only 1 items left
Sold & Delivered by Atticbooks

Get it by Today 12 PM - 6 PM (For orders within Nairobi only )
Free delivery above KES 20000

Condition : Used Book This is a used book. We do our best to provide good quality books for you to read, but there is no escaping the fact that it has been owned and read by someone else previously. Therefore it will show signs of wear and may be an ex library book

Email Twitter Instagram Facebook Whatsapp

People who bought this also bought