The Power of Product Platforms : Creating and Sustaining Robust Corporations
By Marc H. MeyerDrawing on in-depth case examples from Black & Decker, Hewlett-Packard, and others, this guide demonstrates how to build entire families of products from a single "platform" of common product structures, technologies, and automated product processes. This guide explains how this strategy spearheads a more advanced, second-generation product platform.
show more
Book details
- Hardcover
- 304 pages
- English
- 0684825805
- 9780684825809
About Marc H. Meyer
marc h. meyer is associate professor of management at northeastern university's college of business administration, research director of the college's cent Read More about Marc H. Meyer
More Books By Marc H. Meyer
People who bought this also bought
The South Beach Diet Supercharged: Faster Weight Loss and Better Health for Life book by Arthur Agatston
New Book
The Four Dilemmas of the CEO: Mastering the make-or-break moments in every executive?s career book by Tom Biesinger
New Book
Taxing Africa: Coercion, Reform and Development book by Mick Moore
New Book
Nabeel's Song: A Family Story of Survival in Iraq book by Jo Tatchell
New Book
A Photographic Guide to Mammals of Southern, Central and East Africa book by Chris Stuart
Used Book
Anatomy of the Spirit: The Seven Stages of Power and Healing book by Caroline Myss
New Book
The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything book by Guy Kawasaki
New Book
Truth Unplugged for Girls: Stories for Teens on Faith, Love, and Things That Matter
Used Book
Sacred Nature: Restoring Our Ancient Bond with the Natural World Book by Karen Armstrong
Like New
Zig Ziglar's Secrets of Closing the Sale: For Anyone Who Must Get Others to Say Yes! book by Zig Ziglar
New Book
John Brown, Abolitionist: The Man Who Killed Slavery, Sparked the Civil War, and Seeded Civil Rights book by David S. Reynolds
New Book
No Matter What!: 9 Steps to Living the Life You Love book by Lisa Nichols
New Book
The Magic of Thinking Big book By David J. Schwartz
New Book
Like a Virgin: Secrets They Won't Teach You at Business School book by Richard Branson
New Book
To Be a Man: A Guide to True Masculine Power book by Robert Augustus Masters
New Book
Crushing It! : How Great Entrepreneurs Build Business and Influence - and How You Can, Too By Gary Vaynerchuk
New Book
The Green New Deal: Why the Fossil Fuel Civilization Will Collapse by 2028, and the Bold Economic Plan to Save Life on Earth book by Jeremy Rifkin
New Book
Hillbilly Elegy: A Memoir of a Family and Culture in Crisis book by J.D. Vance
New Book
The Rape of Nanking: The Forgotten Holocaust of World War II book by Iris Chang
New Book
Start Where You Are, But Don???t Stay There: Understanding Diversity, Opportunity Gaps, and Teaching in Today???s Classrooms
Used Book
Our Daily Bread Devotional September, October, November 2020
Used Book
The Emotionally Absent Mother: How to Recognize and Cope with the Invisible Effects of Childhood Emotional Neglect (Second): How to Recognize ... Effects of Childhood Emotional Neglect book by Jasmin Lee Cori
New Book
How to Talk So People Listen: Connecting in Today's Workplace book by Sonya Hamlin
New Book
Angela's Ashes : A Memoir of a Childhood book by Frank McCourt
Used Book
God Is Not a Christian: And Other Provocations book by Desmond Tutu
New Book
Balloon Sculpting : A Fun and Easy Guide to Making Balloon Animals, Toys and Games
Used Book