Global Advantage on the Internet : From Corporate Connectivity to International Competitiveness

Global Advantage on the Internet : From Corporate Connectivity to International Competitiveness

By

Business on the Internet is going global. Thousands of U.S. companies have already discovered the value of the World Wide Web for marketing, sales, and customer support. The Web breaks down traditional barriers to international commerce, and innovative companies can use it to transcend the limits of size and location and to compete in the global electronic marketplace. But to thrive in this new environment, managers need to understand both the advantages and the pitfalls of business without borders. Global Advantage on the Internet analyzes successful strategies of corporations around the world, illustrating how the Internet has changed the rules for international competitiveness.


Book details

  • Paperback
  • 358 pages
  • English
  • 0442019386
  • 9780442019389

About Mary J. Cronin

mary j. cronin was Read More about Mary J. Cronin
ksh 700
Product Out of stock
Out of stock

You can get an email alert when this product is back in stock.

Sold & Delivered by Atticbooks

Get it by Today 12 PM - 6 PM (For orders within Nairobi only )
Free delivery above KES 20000

Condition : Used Book This is a used book. We do our best to provide good quality books for you to read, but there is no escaping the fact that it has been owned and read by someone else previously. Therefore it will show signs of wear and may be an ex library book

Email Twitter Instagram Facebook Whatsapp

People who bought this also bought