Little Red Book of Selling : 12.5 Principles of Sales Greatness
By Jeffrey H. GitomerUntil now, there has been no definitive "little red book" for the millions of sales-people across the globe. In the tradition of Harvey Penick's Little Red Book, New York Times bestseller and the best selling sports book of all time. The Little Red Book of Selling by sales master Jeffrey Gitomer fills that void with an edgy, practical, and fun resource that salespeople will love-and sales managers will buy by the case. Salespeople hate to read. That's why The Little Red Book of Selling is short, sweet, and to the point. It's packed with answers that people are searching for in order to help them make sales for the moment-and for the rest of their lives. In The Little Red Book of Selling salespeople will learn why sales happen and a philosophy of success-long term, relationship driven, and referral oriented-nothing to do with manipulation or other seedy tactics. It has everything to do with understanding buying motives and taking ethical actions.
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Book details
- Hardcover
- 220 pages
- English
- 1885167601
- 9781885167606
About Jeffrey H. Gitomer
jeffrey gitomer is the author of the new york times best sellers the sales bible, the little red book of selling, the little black book of connections, and Read More about Jeffrey H. Gitomer
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