About Loren Pope

Loren Brooks Pope was an American writer and independent college placement counselor.

In 1965, Pope, a former education editor of The New York Times, founded the College Placement Bureau, one of the first independent college placement counseling services in the United States.

His first book, "The Right College: How to Get In, Stay In, Get Back In" (Macmillan, 1970), was followed by a nationally syndicated article series, "Twenty Myths That Can Jinx Your College Choice," and his final and best-selling work, "Colleges That Change Lives" (Penguin, 1996). His top 40 schools would, he claimed "do as much as, and perhaps even more than, any name-brand schools to fully educate students and to give them rich, full lives."