Secret Recipe: Why KFC is Still Cooking After 50 Years
By Robert DardenAn American icon celebrates 50 years because Colonel Sanders and Pete Harman put people first and integrated an urgency for excellence and paid attention to every detail of their restaurant business. These business secrets and practices are written in an easy to read story that is engaging and a delight to anyone interested in growing a business. Colonel Sanders chose Pete Harman to go forward with his "secret recipe" and Pete did, eventually acquiring more than 300 franchises. The story chronicles the early days and the tough times when KFC was owned by corporations that didn't understand the food business. There were lawsuits and hard feelings until spin-off, Tricon Global Restaurant Corporation, emerged with a leader, David Novak. After settling all of the lawsuits between the franchisees and Pepsico, David said to Pete, "Now teach me the restaurant business." Pete did. Today Tricon is regarded as a highly successful international business and KFC maintains a restaurant stronghold on every continent in the world.
Book details
- Hardcover
- 226 pages
- English
- 1930819129
- 9781930819122
About Robert Darden
robert darden darden is the author of twenty-seven books, both fiction and non-fiction on a diversity of subjects ranging from a forthcoming book on black Read More about Robert Darden
More Books By Robert Darden
People who bought this also bought
The Ingenious Mr. Fairchild : The Forgotten Father of the Flower Garden
Used Book
Get a Clue!: A Parents' Guide to Understanding and Communicating With Your Preteen
Used Book
Smart Couples Finish Rich: 9 Steps to Creating a Rich Future for You and Your Partner
Used Book
Having It All : Love, Success, Sex, Money, Even If You're Starting with Nothing
Used Book
Images of Hope: Imagination as Healer of the Hopeless
Used Book
Sarah Bernhardt : A French Actress on the English Stage
Used Book
The Unmistakable Touch of Grace: How to Recognize and Respond to the Spiritual Signposts in Your Life
Used Book
Magazines: A Bibliography for Their Analysis with Annotations and Study Guide
Used Book
No Surrender: A Father, a Son, and an Extraordinary Act of Heroism That Continues to Live on Today
Used Book
Breaking and Entering : Women Cops Talk about Life in the Ultimate Men's Club
Used Book
Your Gift: An Educational, Spiritual, and Personal Resource for Hospice Volunteers
Used Book
Wake Up America! Hello! U. S. Future Bleak Stop Pilfering Rogues Or Perish!
Used Book